How do I Find the Designer of a Logo?

The task can be important if you are searching for the designer of a logo you may be trying to locate the image's creator for design or collaboration, or you want to trace the origin of a business logo for design inspiration. This might sound a little daunting, but it is absolutely possible to trace the designer of a logo if you know what steps and tools to take. In this article, we will cover practical ways how you can find out which logo designer designed that amazing logo.

1. Check the Company's Website

Usually, the most straightforward is a good place to start. The logo designer is often proud to credit the company website on the 'About Us' or 'Credits' page, no matter how ugly the logo may look. If the company is well established, they may even list the company that did the logo design or the person responsible for it.

If you can't find this information in the usual sections, it's definitely OK to contact the company. If not, you can ask them through their contact page, or you can send them a message on social media channels. If branding is important to a business, they may choose to display their designer publicly and, likely, will be happy to divulge this information to you.

2. Look for Logo Design Portfolios

Independent designers, as well as designers working for a firm, are often asked to show their work through portfolios. You can try a search reverse by typing keywords for the logo and the company (e.g., Logo design by [Company Name]. The designer's personal or professional portfolio might contain the logo in question.

3. Perform a Reverse Image Search

A tool that you can utilize when you're looking for a logo designer is reverse image search. This feature is available on Google as well as any other search engine. All you have to do is upload the image of the logo to the search engine, and it will show you which place it appears on the Internet.

By using this method, you will be able to figure out the actual source of the logo and also the design studio, blog, or website where the logo was shown or talked about. If you knew what that was you could be led directly to the designer or the design agency that produced it. Reverse image search is also handy if the logo is published in an online gallery or blog post that contains the designer's name.

Logo designer services take a significant role in bringing up a specific brand name through graphic identity. Professional experts of these services are able to design logos that embody the values, message, and vision of the brand. Working with skilled logo designers will help your company improve its brand recognition and stand in the competitive market.

4. Check Social Media Channels

Another great source is social media, which can be used to locate logo designers. It has become attractive for graphic designers to use platforms like Instagram, LinkedIn, and Twitter to share and promote their work as well as connect with potential clients. Try to search for hashtags like #logodesign, #graphicdesigner, or the specific business name and 'via designer' to get a post regarding the logo.

Also, most design agencies and freelance designers have this habit of sharing their latest projects on social media, such as posting logo designs. Following the company's or designer's profile, you will get an idea of what they do and can directly ask whether they do work for a given logo.

5. Check for the participation of a Design Firm or Agency.

As a last resort, if you can't nail down the logo's designer through individual searches, the designer may be working with a company or design agency, and the logo itself may be under WRAP for that organization or company. In such cases, the agency may have created hundreds of other logos. Look into a design firm that specializes in logo design and may have a history of creating logos for different companies that are in the same field as you are researching for yours.

In the case of a branding overhaul or a huge overhaul in terms of corporate identity, a well-known design firm was likely involved. Try searching for firms that deal in logo design and branding, as you may get closer to the creator.

6. Ask in Design Communities

Still stuck? Design communities can be extremely helpful when you're still stuck. Designer Hangout and r/Design on Reddit provide many places where designers gather online. Post an image of the logo, and if it's possible, ask if anyone recognizes the designer.

In most cases, people who are also designers know which logo belongs to whom or which design agency is responsible for various projects.

7. Visit Trademark or Copyright Databases

In some instances, you can find the logo's designer in trademark or copyright database offerings. Most of the time, a trademarked logo is registered with specific offices for intellectual property. To search a trademark database, you must search by logo name or the company logo is owned. If it's available, you can be directed to the design agency or the individual who designed the logo.

Final Thoughts

For the designer behind the logo, a little detective work is needed, but it's a question of approaching it the right way to find them. Search through online searches, social media, or even directly asking businesses there are multiple successful approaches to finding those behind the awesome logo design. Next time you see a logo you like, use the tactics above to begin your search for the designer behind that logo.